Emil Nava

Emil started his career as a runner in a film studio. A runner is someone who takes care of small jobs such as tidying up sets and areas before filming. While working for a production company, he was promoted to assistant director for a music video. He later signed with Academy, which is regarded as one of the biggest production companies in music. Recently most of his work is done with the company Pulse. He also did freelance work for OB management, this is where he is more involved with the creation of music videos, rather than doing the tedious jobs no one else wants to.

The first music video that Nava created was ''Our House Is Dadless''
He was working with a small budget £20,000, and a time span of four days to film this video. He decided to make a small music video which did not have a massive budget and was not focused entirely on production value, using local scenery and people in an effective way. There was a 10 day period of pre-production which made the project a lot easier for him once it had began. This shows off Nava's ability to plan and function under strict circumstances while still producing incredibly satisfying results.


The next video I will be looking at is one of Emil Nava's more famous pieces of work. The song is called ''Picking Up The Pieces'' by Paloma Faith. This song was made under Sony. For this video, the budget he was working with was significantly larger, as he had £80,000 available to him. This shows because the picture quality has risen substantially in this video. Also, they were able to pick a more specific and suitable location, as the whole video, including mise-en-scene and clothing, looks a lot more posh.
Another one of his more well known videos is of the song by Ed Sheeran ''You Need Me, I don't Need You''. The client for this project was Atlantic records. The budget for this video was a middle ground for what Nava was used to at this point, at £35,000 it is lower than the budget for ''Picking Up The Pieces'' and higher than ''Our House Is Dadless''

The final video I will talk about, is also a more famous video by Nava called ''Do It Like A Dude'' by Jessie J. This was made for Island. The budget for this production was £25,000. The mise-en-scene as well as the setting work to give this away, as it looks like an abandoned flat. The entire area just looks very unclean. This video is a more realistic reflection of certain things that people do.